The short version
Pick it if
- You sell on Shopify or Amazon and want affiliate, gifting and payouts in one place
- You want to find creators among your own customers
- You already pay for Upfluence and want its data in your own stack
Skip it if
- Finding creators is the main job
- You don’t want to sign for 12 months
- Fake-follower checks matter to you
Upfluence is an ecommerce tool first and a database second. It matches your own customers against its creator data through Shopify and Klaviyo, says it’s the only influencer platform with a native Amazon integration, and builds in affiliate codes, one-click product shipping and creator payouts. Its AI co-pilot, Jaice, was relaunched in September 2026 to run campaigns from shortlist to negotiation.
As a source of creator data it’s thin. It claims 12M+ creators, against hundreds of millions at Modash and HypeAuditor, we couldn’t confirm a fake-follower score, and its API docs say X post content and blogs are no longer supported. Pricing is quoted by module with a 12-month minimum, and that lock-in dominates its 3.0 Trustpilot rating.
Upfluence at a glance
- Company
- Upfluence
- Headquarters
- Lyon, France and New York (sources differ)
- Founded
- 2013
- Founders
- Vivien Garnès, Kevin Creusy, Alexis Montagne
- Product type
- All-in-one influencer and affiliate platform, plus a data API
- Platforms
- Instagram, TikTok, YouTube; X profiles only
- Database size
- 12M+ creators (vendor says)
- Pricing model
- Quote only, by module, team size and programme volume
- Plans from
- $478 a month (vendor listing on G2)
- Contract
- 12-month minimum
- Free trial
- Yes, after an initial call
- Docs
- Public, OpenAPI, with a token simulator
Pricing
Upfluence doesn’t publish prices. It sells three modules, priced by module, team size and programme volume, with a fixed platform fee and no cut of sales. The minimum contract is 12 months; there’s no mandatory setup fee.
Entry plan per month, compared
From our influencer databases ranking.
Using Upfluence
Signing up
There’s no self-serve sign-up. A free trial is set up after an initial call, and API access comes through an account manager. Trial accounts can authenticate against the API, but the credits endpoints only work on API-enabled accounts.
Making a request
Requests go to https://api.upfluence.co/v1 as JSON over HTTPS, with a Bearer token from Upfluence’s identity service. You get the token with client credentials or a refresh token, and it’s scoped per app. Your token balance and usage come from the credits endpoints.
Documentation
Public, OpenAPI-based docs at docs.upfluence.co, with sections on authentication, credits, errors and rate limits, search, workflow campaigns, streams, payments and an MCP server, plus a token simulator. Rate limits are about 20 requests a second or 100 concurrent, with 429s beyond that.
Verdict
Buy Upfluence if you’re a Shopify or Amazon brand that wants creator search, affiliate codes, product shipping and payouts under one contract, and you’re comfortable signing for 12 months. That ecommerce depth is why it ranks seventh of ten databases. For finding creators, Modash and Influship are better, cheaper to start and easier to leave. Its API ranks last of five: the docs are good, but the data is thinner than its rivals’, and it only makes sense if you already pay for the platform.
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Questions
How much does Upfluence cost?
Upfluence doesn’t publish prices; it quotes by module, team size and programme volume. Its vendor listing on G2 says it starts at $478 a month for the search-and-contact module. Third-party estimates vary widely and mostly come from rivals.
Can you pay for Upfluence monthly and cancel any time?
No. Upfluence says its minimum contract is 12 months. Lock-in and cancellation are the most common complaints in its Trustpilot reviews, where it scores 3.0 from 55 reviews.
Does Upfluence check for fake followers?
We couldn’t confirm a fake-follower or credibility score. Upfluence offers performance and audience data and brand-safety screening, but doesn’t publish how its audience data is made.
Does Upfluence have an API?
Yes. It’s sold in tokens through an account manager, with one balance shared across data types; the help centre’s example is 5 profiles per token. No token price is published.
Does Upfluence work with Amazon and Shopify?
Yes. Upfluence says it’s the only influencer platform with a native Amazon integration, and it also connects to Shopify, WooCommerce, Magento, BigCommerce and Klaviyo.
What is Jaice?
Upfluence’s AI co-pilot, launched in January 2025 and relaunched in September 2026 as an agentic campaign runner that drafts strategy, shortlists creators, handles outreach and negotiates.